"The 2nd edition of Economics for Business and Management focuses on real-life business situations in both functional and strategic areas of business and management. It applies key concepts in economics and business to a wide variety of situations helping you to answer questions such as: Why is offshoring now a major concern for South Korea? What are the key characteristics for successful entry to new international markets? How can 'sustainability' affect decision making within businesses? This is the ideal textbook for students following courses in introductory economics with a business and management focus. Its detailed consideration of wider dimensions of the business environment, such as political, legal, ethical, sociocultural, technological and environmental issues, make it more suitable for more general courses on the business environment with an economic underpinning."--Cover.
Type: BOOK - Published: 2008 - Publisher: Pearson Education
"The 2nd edition of Economics for Business and Management focuses on real-life business situations in both functional and strategic areas of business and management. It applies key concepts in economics and business to a wide variety of situations helping you to answer questions such as: Why is offshoring now a
Type: BOOK - Published: 2004 - Publisher: Pearson Education
This book provides a concise, comprehensive and yet accessible introduction to economics to accompany business module courses. It is designed as a self-contained unit and no previous background in economics is assumed.
Type: BOOK - Published: 2009 - Publisher: World Scientific
Fundamentals of Economics for Business is an innovative text designed specifically for students in business education programs. It provides a comprehensive yet accessible introduction to the key economic issues relevant to present or future business decision-makers. Reflecting the requirements of globalization, the content is international in scope and is applicable
Authors: Ian Worthington, Chris Britton, Andy Rees
Categories: Business & Economics
Type: BOOK - Published: 2005 - Publisher: Pearson Education
"Economics for Business is suitable for undergraduate students studying business economics as part of a business degree. The book will also be appropriate for DMS students and MBA modules in economics."--BOOK JACKET.
Type: BOOK - Published: 2020-01-30 - Publisher: Bloomsbury Publishing
Written specifically for non-specialists, this textbook provides a rigorous and engaging introduction to economics in the context of the business world. Striking the perfect balance between theory and practical application, it draws on interesting real-world examples and case studies – from tech companies to football clubs – to demonstrate the